portfolio

Kaitlin

Alexandra

Designer & Content Creator

Bio

I am a freelance designer ​and Content Creator

I’m Kaitlin Alexandra, an entry-level freelance designer ​and social media marketing specialist with a passion for ​creativity and visual storytelling. I love bringing ideas to ​life through design, whether it’s crafting captivating ​visuals or helping brands communicate their message ​in unique ways.


I thrive in environments where I can express my ​creativity and collaborate with others, constantly ​seeking new challenges that push my skills further. With ​a deep interest in the evolving world of social media, I ​enjoy exploring fresh approaches to connect people and ​ideas, always aiming to leave a lasting impression

Skills and Services

Campaigns & Advertising:

Advertising Campaigns: Develop mock-ups that leverage ​a company’s core values to create awareness for specific ​causes or campaigns.

Marketing Posts: Design content for promotional ​campaigns, from digital posts to physical marketing ​materials like flyers and posters.

Prototyping & Mockups:

Application Prototypes: Develop prototypes for ​applications, presenting marketing posts and designs ​within multiple mockups.

Brand Identity:

Logo Design: Create simple yet powerful brand logos that ​visually communicate a business's mission and identity. ​Event Branding: Design event logos, information flyers, ​and posters, ensuring brand consistency across marketing ​platforms.

social media marketing expert woman office tools

Social Media Content & Design:

Instagram, Facebook, TikTok: Redesign accounts for ​enhanced visual appeal, creating cohesive and captivating ​social media content.

Post Redesign: Add thematic elements, like borders ​matching brand colors, to unify the overall aesthetic.

Logo Revamp: Collaborate with businesses to redesign ​logos that resonate with their identity and values.

Custom Graphics: Craft eye-catching visuals to ensure ​content stands out in social media feeds.

Creative Tools:

Tools Used: Proficient with tools to create social ​media graphics, presentations, promotional ​merchandise, and websites.

work

Before

After

Example ​one

Example one showcases a redesign of an Instagram account aimed at ​enhancing its visual appeal and captivating nature. On the right, you ​can observe my proposed alterations to the original posts. Notably, the ​posts now feature borders that correspond to the team's colors, ​creating a cohesive and unified look for the account.


Example two

In the second example, I collaborated with a local ​hairdresser to revamp her logo and enhance the ​visual appeal of her social media account. By ​crafting captivating images, I ensured her ​content stood out amidst the scrolling feed.

Example Three

Example three presents a selection of Instagram posts I

crafted for a client's business, alongside designing the client's

logo, which encapsulates the company's core values.


Example

Four

In Example four, I have developed an application prototype and ​crafted marketing posts for Instagram and physical marketing ​platforms. This demonstrates my proficiency in diversifying ​designs into multiple mockups.

Example Five

The design showcased in example five demonstrates my ​proficiency in crafting campaigns for your business. I have ​developed mock-ups of advertising campaigns that leverage the ​company's core values to enhance awareness for the cause.

Example Six

IN Chunks serves as an exemplary illustration of how a powerful brand ​logo can be crafted. The logo's simplicity conveys profound meaning by ​strategically incorporating colors to delineate "chunks" within the design, ​aligning seamlessly with the essence of the business name.